About
Helping Vacation Rental Hosts Market with Ease & Create Memorable Stays
Hi, I’m Darcy Geho, a Hospitality & Marketing Strategist and the owner of Digital Darcy. I help vacation rental hosts simplify your marketing, enhance your guest experience, and turn first-time visitors into loyal, repeat guests.
With a background in hospitality, marketing, and project management, I know firsthand how overwhelming it can feel to juggle all the moving parts of a vacation rental.
My goal is to take the guesswork out of marketing and guest experience strategies so you can confidently grow your bookings without feeling burnt out.
Why I Do What I do
I believe that vacation rentals are more than just places to stay – they are experiences that guests remember long after their trip ends. A well-marketed and thoughtfully designed rental can create lasting memories, increase repeat bookings, and help owners build a successful, sustainable business.
Many hosts struggle with:
- Keeping up with a consistent online marketing presence
- Standing out in a crowded market to securing bookings
- Providing a guest experience to encourage repeat stays
That’s where I come in -
Helping Vacation Rental Hosts Succeed!
I help vacation rental hosts like you create a simple, effective marketing plan and incorporate small but impactful hospitality touches to turn guests into lifelong advocates for your property.
How I Got Here
My career has always centered around hospitality and marketing. I earned my Bachelor’s degree in Consumer Affairs with minors in Business and Journalism from South Dakota State University, then worked in various industries, including:
- Event planning for a Chamber of Commerce in Texas
- Guest services and marketing for a vacation rental management company in North Carolina
- Software and marketing project management serving the vacation rental industry for 9 years
- Social media and operations management in senior healthcare
Before starting my business in 2019, I also earned professional certificates in Digital Marketing, Marketing Analytics, Marketing Strategy, and Brand Management from eCornell University
These experiences shaped my approach to marketing, which blends data-driven strategy with a strong focus on providing a memorable guest experience.
My Core Values
At Digital Darcy, my work is built on the following core values:
Simplicity
I help vacation rental hosts make marketing and guest experience strategies easy to implement so you can stay consistent and be successful.
Sustainability
I believe in providing thoughtful hospitality, including providing eco-friendly and locally sourced products like handcrafted goat milk soap for your guests.
Community
I value collaboration, connection, and supporting other service and product based businesses in the vacation rental and hospitality industry.
Authenticity
I believe in honest, transparent marketing that showcases what makes your vacation rental truly special. Building trust is crucial for fostering repeat guest relationships.
Inclusion
I strive to create an environment where everyone feels welcome and valued. I believe in treating people with kindness and respect, advocating for equal rights, and fostering a safe space for all.
get to know me!
I’m happiest in the sunshine and believe in equal rights and kindness for all. A constant list-maker and idea girl, you’ll usually find me not far from a notebook.
My husband and I have two dogs, a cat, six chickens, and some goldfish pals. Fun fact: we bought our 1880 Victorian home on a foreclosure via the Internet from 2,000 miles away!
I enjoy:
- cooking
- lake days
- quiet walks
- soapmaking
- sitting on my patio
- food preservation
I share about collection of these over at Preserving My Sanity, which is also where you’ll find my goat milk soap shop!
Guest Appearances
- Monthly contributor to the Hobbs Realty Vacation Rentals Blog
- Guest on the “Imperfection in Progress” podcast with Dawn Calvinisti
- Collaborator in the ICodeHappy.com Website Audit Series
- Guest blog posts on Melissa Forziat Events & Marketing
- How to Get Up from Your Desk and Move More During Your Workday on MelissaForziatEvents.com
- Dressing for Success on a Budget on MelissaForziatEvents.com
- The Importance of Having a Blog on Your Website on ReddePayments.com
- Let’s Talk Shop Show: Tips for the New Year | Tips for Business Success